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Fashion show invitation

Ralph&Russo

Client: Ralph&Russo.
Project type: invitation for fashion show.
Role: art direction, design.
Year: 2013.

Background: Print invite — The design includes a box made of Alcantara®, a white matte cardboard envelope allowing for stitching, a golden wrapping paper, a duplexed invite and a map to the venue. Logo and text are gold foil blocked plus a die-cut for the décor.
Laser-projected invite concept — The client wanted something unexpected and worth keeping it. Shape-wise it builds on the simple and evocative female form; not too minimalist and enriched by materials such as Murano crystal, high-end plexiglass and gold-plated finishings.

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