The 'Perfection: how family businesses create success'
campaign x Patek Philippe, ran for one week each. The main
task was to tell a compelling and engaging story about the
client's heritage and savoir-faire, with the help of rich
content from videos and images. Each layout has its own
personality and does not follow FT or the client's brand
guidelines in an effort to captivate and encourage the user to
read, dwell on each web page and eventually take action.