The campaign for Italian luxury brand Brunello Cucinelli is built on a destination page with a specific URL hosting the client's own selected and relevant content to FT's exclusive audience.

This project focuses on showcasing Cucinelli's 2018-19 A/W Suit Collection as well as their history and heritage. Visually engaging with small overlays of text in a scrolling parallax format, the environment complements the client's own brand identity.